Rialto Center for the Arts

Amber NaslundAmber is a business strategist and president of SideraWorks, a social business consultancy she co-founded in 2012.

Her professional expertise spans professional fundraising, corporate communications, marketing, professional services, and social business strategy. She’s successfully run multimillion dollar fundraising campaigns, built and led executive corporate communication teams, and launched and grown international brands. As the VP of Social Strategy for Radian6 (successfully acquired by Salesforce.com in 2011), she advised Fortune 500 companies and their executives on social business strategy, and built a renowned community and social media team.

Amber is also the co-author of the best-selling social business book, The NOW Revolution, and her blog has been recognized several times for excellence in social media and community related content. She speaks professionally about social business and strategy at dozens of industry conferences and private events every year.


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